Pureology’s naturally derived, 100% vegan formulas offer high performance care for all types of colour-treated hair with rich lathers and gorgeous aromatherapy fragrances.  The dual benefit systems provide color protection and address your specific haircare needs.

Hydrate

Hydrate reinvigorates tired strands and moisturizes hair. Made with natural oils that enhance manageability and shine, this sulfate free formula hydrates hair and leaves supple, smooth and frizz-free hair.

Hydrate Sheer

Dry, fine, colored hair needs a special defense: Hydrate Sheer moisturizing, sulfate-free Shampoo & daily Conditioner. Its gentle formula keeps hair color looking radiant and delivers intense moisture to fine hair without weighing it down.

Nano Works Gold

Nano Works Gold’s rich, transforming formulas recapture what hair has lost for renewed softness, manageability and shine with extraordinary color protection. The signature aromatherapy blend of jasmine, vanilla, rose and amber makes its use a totally sensorial experience.

Smooth Perfection

Smooth Perfection anti-frizz hair products offer 72 hours of smooth styles, and are scented with an aromatic blend of violet, clove and musk. 100% vegan, these ultra smoothing haircare formulas provide extraordinary color protection and sleek styling.

Strength Cure

Strengthening hair repair ends with Strength Cure products for damaged hair. Designed to target chemical and environmental damage, these hair repair products contain Keravis, Ceramide and Arginine to help replace the cysteine bonds and heal the micro-scarred cuticle. Strength Cure color-treated hair products feature the new Asta-Repair™ complex for maximum health and luster.

Strength Cure Best Blonde

Discover your best blonde yet with the Strength Cure Best Blonde System for all shades of blonde and highlighted hair. Created with violet toning properties, this 3-step system includes a sulfate-free purple shampoo, a toning conditioner, and a daily hair repair treatment to help tone and neutralizes brassy, yellow hair while protecting and repairing damaged strands.

Style + Protect

Protect your color-treated or natural hair when you style with Style + Protect collection featuring professional hair styling products for all hair types. From oil-absorbing dry shampoo to root-lifting hair mousse, the Style + Protect collection features hair styling products for every need for an effortless, salon style. Infused with natural oils and extracts for hair, these must-have styling products protect natural and color-treated hair from heat, pollution and even UV rays.

Superfood Treatment

Treat your color-treated hair with the wonders of Superfood! These 100% vegan, indulgent treatments for dry and damaged, color-treated hair are packed with rich, essential nutrients and natural ingredients to create healthy, hydrated and strengthened hair.